The Central Illinois SuperChevyStores.com 100, formerly Allen Crowe Memorial 100, is an ARCA Racing Series race held annually on the Illinois State Fairgrounds Racetrack during the Illinois State Fair.
Born November 12, 1928 in Springfield, Illinois, Allen Crowe died in New Bremen, Ohio on June 2, 1963 from injuries sustained in a Sprint Car race at New Bremen Speedway. Allen cut his teeth at the now defunct Springfield Speedway. He started in and moved up fast. He soon became a first class racer, winning the Missouri-Illinois stock car title. He began racing in the USAC Championship Car Series, racing in the 1961 through 1963 seasons with 15 starts, including the 1962 and 1963 Indianapolis 500 races. He finished in the top ten 6 times, with his best finish of 5th in 1962 at Syracuse.
The first race was held August 25, 1963. That race was won by NASCAR driver, Curtis Turner.
USAC's Stock Car division sanctioned the race from the race's inception in 1963, until the series' demise in 1984. 1972's race was an odd occurrence, in that Al Unser won the USAC Stock car race on Saturday, and then won the USAC Championship Dirt Car race the following day. The feat has never been repeated in the years since.
As USAC was downsizing its division, the 1983 and 1984 running of the Allen Crowe Memorial was co-sanctioned with ARCA.
ARCA took over as sole sanctioning body in 1985, with the race name having different variations during years when there was no sponsor title, such as "Allen Crowe Memorial", "Allen Crowe Memorial 100", "Allen Crowe Memorial ARCA 100", or simply ""Allen Crowe 100". Beginning in 1989, the race was renamed the Coors Allen Crowe Memorial 100. In 1995, it took the name "Pabst Genuine Draft 100", then was known as the "Super Chevy Dealers 100" for 1996, before returning to the original name for 1997. From 1999 to 2001, the race was known as the "Par-A-Dice 100", due to a new sponsor agreement. The race reverted to the "Allen Crowe Memorial 100" (or a variation of) moniker in 2002 and kept it until being renamed the "SuperChevyStores.com 100" for 2014.