Ali-A | |||||||||
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Personal information | |||||||||
Born |
Alastair Aiken 6 November 1993 |
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Nationality | British | ||||||||
YouTube information | |||||||||
Pseudonym | Ali-A | ||||||||
Channel | Ali-A, MoreAliA | ||||||||
Years active | 2009–present | ||||||||
Genre | |||||||||
Subscribers | 9 million (4 September 2017) |
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Total views | 2.3 billion (30 August 2017) |
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Network | StyleHaul | ||||||||
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Subscriber and view counts updated as of 30 August 2017. |
Alastair Aiken (born 6 November 1993), better known by his online alias Ali-A (or his original alias Matroix), is a British video producer best known for his Call of Duty Let's Play commentaries and vlogs on YouTube. On his second channel, More Ali-A, he has played a variety of games and the channel is not focused on Call Of Duty. More Ali-A has a YouTube subscriber count of 4.6 million and a total of over 800 thousand video views.
Aiken often refers to his YouTube subscriber fanbase as the “Ali-A Army”. In July 2015 he was awarded the Guinness book of World Records records for 'Most popular Call of Duty Channel by views' and 'Most popular Call of Duty Channel by subscribers'. Aiken frequently attends the Electronic Entertainment Expo (E3) as well as other Video game conventions. In 2013, Aiken wrote a guest blog post in Huffington Post UK. Huffington Post has also stated that "Ali is one of the UK’s most popular and influential entities globally and is at the forefront of the online and YouTube revolution." In September 2015, Aiken, along with Tom Cassell and Daniel Middleton, starred in Legends of Gaming Live, with the trio being referred to as "[s]ome of the most popular YouTubers in the [United Kingdom]". Redbull's eSports division has referred to his main YouTube channel as the "biggest Call of Duty YouTube channel." In March 2016, Clickible.com listed Aiken as the seventeenth "Most Famous Youtuber... on Earth". Later that year, Business Insider listed him as the ninth most popular British YouTube star – the same as they ranked him as in 2015. On 6 June 2017, the BBC referred to Aiken as a "YouTube megastar".
The main focus of Aiken's videos on his main channel is his commentaries and live reactions to video games as he plays them. The video games that he usually plays on the channel are within the Call Of Duty franchise, but that is not always the case. On his second channel, More Ali-A, his content is typically around more family friendly games such as Minecraft and vlogs about his day-to-day life and travels. He does not consistently have the same introductions to his videos however he does usually start them off talking to the camera in a vlog style fashion before moving into gameplay.