Alexander Dawson Henderson | |
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Alexander D. Henderson ca. 1920
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Born |
Brooklyn, New York |
February 28, 1865
Died | January 5, 1925 Suffern, New York |
(aged 59)
Nationality | American |
Known for | Vice President and Treasurer of the California Perfume Company |
Spouse(s) | Ella M. Brown (1892–1925) |
Children | Joseph Dawson Henderson Alexander D. Henderson Jr. Girard B. Henderson |
Alexander Dawson Henderson (February 28, 1865 – January 5, 1925) was an American business executive and philanthropist. He became vice president and treasurer and founding investor of the California Perfume Company (CPC), which later became Avon Products.
Henderson was born February 28, 1865, in Brooklyn, New York. He was the sixth child of Captain Joseph Henderson and Angelina Annetta Weaver. On February 17, 1892, Henderson married Ella Margaret Brown. His wife was listed as a prominent resident in the New York Social Blue Book as Mrs. A.D. Henderson, Nyack Tpke, Suffern, N. Y.
In 1890, Henderson worked for the Union Warehouse Company in New York City, for which he held the position of private secretary to Edward B. Bartlett.
On May 30, 1895, he became the bookkeeper for David H. McConnell of the California Perfume Company. He went on to become Vice-President and Treasurer of CPC. According to The Story of the CPC, "Mr. Alexander D. Henderson, our Vice-President and Treasurer, joined the company and helped to shape its policies and assist in its growth."
As early as 1901, Henderson and McConnell were listed in the Trow Copartnership and Corporation Directory as "The California Perfume Co., (RTN) David H McConnell, Alexander D Henderson, at 126 Chambers Street."
On June 16, 1909, Henderson and David H. McConnell signed an agreement of Corporation for the California Perfume Company in the state of New Jersey.
In January 1912, it was published that Henderson was involved in the incorporation of the Hatfield Auto Truck Company of Elmira, N.Y. with capital of $1,500,000; the incorporators were D. H. McConnell, A. D. Henderson, and Arthur S. Hoyt."
On July 22, 1914, in a letter to William Scheele and the CPC, Henderson described the "process of Perfumery and extracting odors from flowers". In this letter Henderson said, "It is these pomades which we import direct from Grasse for the making of our perfumes, and thus we have the true flower base which makes our floral odors so true to natural flowers and so lasting."
In June 1915, Henderson took the train to San Francisco, California to help set up a booth to advertise the perfume products at the 1915 Panama-Pacific International Exposition. The perfume won the Gold Medal at the Exposition for the quality of the products and the beauty of the packages.