Product type | Air freshener |
---|---|
Owner | Reckitt Benckiser |
Country | United States |
Introduced | 1943 |
Markets | Global |
Website | www |
Air Wick is an air freshener produced by Reckitt Benckiser. It was first launched in 1943 in the United States and is now sold worldwide.
Air Wick was first introduced in 1943 in the United States.
The Air Wick company was for a brief period owned by the Swiss pharmaceutical company Ciba Geigy (now Novartis), before being acquired by the British household products company Reckitt & Colman (now Reckitt Benkiser).
In October 2007 Reckitt Benckiser won a High Court ruling in a lawsuit with Procter & Gamble over claims that the design of Air Wick Odour Stop was an exact copy of P&G's Febreze air spray.
The current Air Wick range includes: Scented oils, Freshmatic Ultra, Freshmatic Compact, Scent ribbons, Scented candles, Aerosol sprays, and Flip and Fresh.