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Advocacy association


Advocacy groups (also known as pressure groups, lobby groups, campaign groups, interest groups, or special interest groups) use various forms of advocacy in order to influence public opinion and/or policy. They have played and continue to play an important part in the development of political and social systems. Groups vary considerably in size, influence, and motive; some have wide-ranging long term social purposes, while others are focused on and are a response to an immediate issue or concern.

Motives for action may be based on a shared political, religious, moral, health or commercial position. Groups use varied methods to try to achieve their aims including lobbying, media campaigns, publicity stunts, polls, research, and policy briefings. Some groups are supported or backed by powerful business or political interests and exert considerable influence on the political process, while others have few or no such resources.

Some have developed into important social, political institutions or social movements. Some powerful advocacy groups have been accused of manipulating the democratic system for narrow commercial gain and in some instances have been found guilty of corruption, fraud, bribery, and other serious crimes; lobbying has become increasingly regulated as a result. Some groups, generally ones with less financial resources, may use direct action and civil disobedience and in some cases are accused of being a threat to the social order or 'domestic extremists'. Research is beginning to explore how advocacy groups use social media to facilitate civic engagement and collective action.

An advocacy group is a group or an organization which tries to influence the government but does not hold power in the government.


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