Adriano Olivetti

Adriano Olivetti (born on 11 April 1901 in Ivrea, Piedmont, died 27 February 1960 on a train from Milan to Lausanne) was an Italian engineer, politician and industrialist whose entrepreneurial activity thrived on the idea that profit should be reinvested for the benefits of the whole society. He was son of the founder of Olivetti, Camillo Olivetti, and Luisa Revel, the daughter of a prominent Waldensian pastor and scholar. Adriano Olivetti was known worldwide during his lifetime as the Italian manufacturer of Olivetti typewriters, calculators, and computers.

Olivetti was an entrepreneur and innovator who transformed shop-like operations into a modern factory. In and out of the factory, he both practiced and preached the utopian system of "the community movement", but he was not an astute enough politician to have a mass following.

The Olivetti empire had been begun by his father Camillo. Initially, the "factory" (consisting of 30 workers) concentrated on electric measurement devices. By 1908, 25 years after Remington in the United States, Olivetti started to produce typewriters.

Adriano's father Camillo, who was Jewish, believed that his children could get a better education at home. Adriano's formative years were spent under the tutelage of his mother, daughter of the local Waldensian pastor, an educated and sober woman. Also, as a socialist, Camillo emphasized the non-differentiation between manual and intellectual work. His children, during their time away from study, worked with and under the same conditions as his workers. The discipline and sobriety Camillo imposed on his family induced rebellion in Adriano's adolescence manifested by a dislike of "his father's" workplace and by his studying at a polytechnic school of subjects other than the mechanical engineering his father wanted.

Nevertheless, after graduation in chemical engineering at the Polytechnic University of Turin in 1924 he joined the company for a short while. When he became undesirable to Mussolini's Fascist regime, his father sent him to the United States to learn the roots of American industrial power. For the same reasons he later went to England. Upon his return he married Paola Levi, a daughter of Giuseppe Levi and a sister of his good friend Natalia Ginzburg; a marriage that produced three children but did not last long.

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