Acousticon Hour

Acousticon Hour was a "musicale" radio program aired during 1927 and 1928 on NBC. It offered selections from classical music, orchestral favorites, operas and operettas.

The show was sponsored by the company that marketed the Acousticon brand hearing aid, invented by Miller Reese Hutchison. As broadcast historian Elizabeth McLeod has noted, in the 1920s a product name used in a show's title was considered a more acceptable form of advertising than the use of intrusive commercial messages:

The Acousticon Hour was not a 60-minute show as the title suggests. It was a 30-minute program which NBC broadcast from 5:30 to 6pm on Sunday afternoons. In 1928, the Acousticon male quartet sang "The Palms" in recognition of Palm Sunday. The singer-songwriter Jack Norworth was a guest in March 1928, and the pianist-songwriter Jean Schwartz appeared as a guest the following month. Selections from the operas Carmen and La Gioconda were included in the April 1928 schedule.

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