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AXS TV Fights

AXS TV Fights
AXS TV Fights Logo.png
Starring Pat Miletich
Michael Schiavello
Production
Running time 150 minutes or until fight card ends
Release
Original release 2007 (2007) – present
External links
Website

AXS TV Fights is the brand name of AXS TV's live mixed martial arts (MMA), Muay Thai and kickboxing broadcasts. Formerly known as HDNet Fights, the program's name was changed to AXS TV Fights in July 2012, following the network's rebrand from HDNet to AXS TV. The current CEO is Andrew Simon.

HDNet Fights was founded in 2007 by billionaire entrepreneur Mark Cuban, owner and founder of HDNet, as a programming cornerstone to build the new network on. Cuban's goal was to present MMA in a manner more in line with other professional sports, while eliminating ancillary details such as ring card girls. Taking a hands-on approach in the business and promotion of MMA, Cuban became one of the sport’s most vocal defenders in his blogs and interviews. HDNet Fights hosted its first self-promoted event on October 13, 2007, featuring a light-heavyweight main event contest between Erik Paulson and Jeff Ford. The program’s second and final event, Reckless Abandon, was held two months later. Realizing that the company’s strength did not lie in hosting fight cards, Cuban re-vamped the HDNet Fights concept, as HDNet began broadcasting live weekly events from other organizations, including many top regional fight promotions.

After acquiring the rights to air Japanese Fighting and Entertainment Group's MMA promotion Dream in the United States for the first time ever, HDNet premiered a repeat of the Dream 1 event on May 2, 2008. A repeat of Dream 2 aired the following day, and Dream 3 aired live on May 11. On February 6, 2009, HDNet announced they had reached an agreement with another Japanese MMA promotion, and competitor to Dream, World Victory Road. The promotion made its United States debut with a broadcast of its "Sengoku" events, opening with World Victory Road's first event of 2009 on March 20.


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