ATI PowerPlay
| Design firm | Advanced Micro Devices |
|---|---|
| Type | dynamic frequency scaling |
AMD PowerPlay is the brand name for a set of technologies for the reduction of the energy consumption implemented in several of AMD's graphics processing units and APUs supported by their proprietary graphics device driver "Catalyst". AMD PowerPlay is also implemented into which integrated graphics and into AMD's Imageon handheld chipset, that was sold to Qualcomm in 2008.
Besides the desirable goal to reduce energy consumption, AMD PowerPlay helps to lower the noise levels created by the cooling in desktop computers and extend battery life in mobile devices. AMD PowerPlay has been succeeded by AMD PowerTune.
The technology was first implemented in Mobility Radeon products for notebooks, to provide a set of features to lower the power consumption of the laptop computer. The technology consists of several technologies; examples include dynamic clock adjustments when the notebook is not plugged into a power socket and allowing different backlight brightness levels of the notebook LCD monitor. The technology was updated with the release of each generation of mobile GPUs. The latest release is ATI PowerPlay 7.0.
Since the release of Radeon HD 3000 Series, PowerPlay was implemented to further reduce the power consumption of desktop GPUs.
The official ATI support list lists only the ATI Radeon 3800 series desktop cards, but PowerPlay is also a listed feature of all Radeon HD 3000/4000/5000 series products. Independent reviews indicated that the latter was already lower power compared to other 3D cards, so the addition of PowerPlay to that line was clearly intended to address an increasingly power, heat and noise conscious market. The ATI Radeon HD 2600 line - which does not support PowerPlay - was being phased out in favour of the 3000 series at the same price points that also support PCI Express 2.0, DirectX 10.1 and faster GDDR3 memory.
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