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AS Montferrand

ASM Clermont Auvergne
Clermont auvergne badge.png
Full name Association Sportive Montferrandaise Clermont Auvergne
Nickname(s) Les Jaunards, The Vulcans, Montferrand, Yellow Army
Founded 1911; 106 years ago (1911)
Location Clermont-Ferrand, France
Ground(s) Parc des Sports Marcel Michelin (a.k.a. Bib Park) (Capacity: 19,022)
President Eric De Cromieres
Coach(es) Franck Azéma
Captain(s) Damien Chouly
League(s) Top 14
2016–17 Champions (regular season: 2nd)
Official website
www.asm-rugby.com

Association Sportive Montferrandaise Clermont Auvergne (pronounced [klɛʁmɔ̃ ovɛʁɲ]) is a French rugby union club from Clermont-Ferrand in Auvergne-Rhône-Alpes that currently competes in Top 14, the top level of the French league system. Clermont is a two times french champions in 2009-10 and 2016-17. The rugby section is a part of a multi-sport club called AS Montferrand, which was founded in 1911 and adopted that name in 1919. Although the rugby section changed its name to the current ASM Clermont Auvergne in 2004, it is still frequently referred to as Montferrand both within and outside France.

The team plays at the Parc des Sports Marcel Michelin (capacity 19,022) (Nickname stadium: The Bib Park). The team wears yellow and blue, which are the colours of the city of Montferrand taken by the giant french tyre manufacturer Michelin when the firm settled in Montferrand at the end of the 19th century.

The city is where Marcel Michelin, the founder's son of the famous French tyre manufacturer, decided to implement the first factory but also the stadium after the creation of ASM for its workers before World War I. L'ASM, as they are also called, are the traditional underdog, always cited among early favourites and praised for their style of play, but never winning when come spring. They have reached the French Championship final thirteenth times, losing on each occasion until their eleventh trip in 2010, when they finally won the championship.

The perennial bridesmaids in their 100th year as a club broke through and conquered France, beating Perpignan in a rematch of the 2009 final.

The club was established in 1911 as AS Michelin, though they changed their name to AS Montferrandaise in 1919 due to legal obligation. The club was started by Marcel Michelin, the son of André Michelin the founder of the Michelin tyre manufacturer and he did in deportation at Buchenwald.


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