ABS-CBN Digital Media
 |
|
| division | |
| Industry |
internet digital media |
| Founded | February 1999; 17 years ago |
| Headquarters | ABS-CBN Broadcasting Center, Diliman, Quezon City |
|
Area served
|
worldwide |
|
Key people
|
Donald Patrick Lim (Chief digital officer) Dennis Lim (Head, Digital Media Services) |
| Products |
Chicken Pork Adobo i Want TV ABS-CBNnews.com |
| Revenue | PHP781 million (FY 2016) |
| Parent | ABS-CBN |
ABS-CBN Digital Media, commonly known as Digital Media Division, formerly known as ABS-CBN Interactive, is the digital media and internet division of ABS-CBN. It was formerly a separate company operating as a wholly owned subsidiary of ABS-CBN Corporation until 2013, when ABS-CBN Interactive, Inc. was merged to its parent. ABS-CBN Digital Media is responsible for overseeing all of ABS-CBN's internet and digital properties which include websites, mobile and web applications, social media accounts, and the distribution of ABS-CBN's contents (TV channels, audio channels, TV programs, films, music recordings, music videos, images, magazines, books, news, etc...) to digital and online space. ABS-CBN Digital Media has made many first in Philippine media, such as the first ever TV network website (ABS-CBN.com launched in 1995), the first ever Filipino news website (ABS-CBNnews.com launched in 1997), and the first Filipino video streaming website (TFC Now! launched in 2005).
ABS-CBN Digital Media was originally part of ABS-CBN's IT department labeled as the Interactive Media Group (IMG). The group was formed and initiated by Victoria Ferro. After three years of business development and consistent production of new forms of digital media, the IMG was spun off to a separate subsidiary of the ABS-CBN Broadcasting Corporation. ABS-CBN Interactive, Inc. was formally incorporated in February 1999 with Victoria Ferro as Founder and Managing Director. By the time of incorporation, ABS-CBN Interactive had already pioneered many forms of digital media used today including live streaming and other mobile value added services. ABS-CBN Interactive was officially established to manage and grow ABS-CBN's digital presence and to monetize ABS-CBN's contents on cyberspace. Later that same year, Carlo Katigbak was appointed as the subsidiary's new Managing Director.
Together with its sister company's TV Production team, ABS-CBN Interactive's mobile business started out with the game show, Game KNB? (pronounced as "Game Ka Na Ba?", literally "Are You Game?"), where TV audiences can join through their mobile phones. The company continued to offer mobile value-added services with content sourced from ABS-CBN and its subsidiaries as well as other third-party content companies. A java mobile game was also developed based on Game KNB? game show.
In 2005, ABS-CBN Interactive, in partnership with ABS-CBN Global Ltd., launched the award-winning and the first Filipino online video streaming service TFC Now! This service allowed audiences around the world to watch ABS-CBN's programs anytime and anywhere via the internet.
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