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51 Minds Entertainment

51 Minds Entertainment
Private
Industry Television
Genre Reality Television
Predecessor 51 Pictures
Mindless Entertainment
Founded 2004
Headquarters Los Angeles
Key people
Cris Abrego
Mark Cronin
Products Flavor of Love
Number of employees
200+ (2008)
Parent Endemol Shine Group (51%)
Website 51minds.com

51 Minds Entertainment (or Fifty One Minds Entertainment) is a production company specializing in reality TV, known for their "celebreality" programs on VH1. It was created in 2004 as a merger between Cris Abrego's 51 Pictures (formerly Brass Ring Entertainment) and Mark Cronin's Mindless Entertainment. In 2005, the company signed a two-year, seven series production deal with VH1. The company has been credited in helping revive VH1 ratings during this time. In 2008, 51% in the company was purchased by Endemol.

In 2010, the company branched out in internet distributed programming, producing The Tester for the PlayStation Network.



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