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1989 Philippine Amateur Basketball League season

1989 PABL season
Duration March 26 – December 23, 1989
Number of teams 7 + 3
Conferences
Invitational Cup champions Magnolia Ice Cream
  Runners-up Sta. Lucia Realtors
Freedom Cup champions Swift Squeeze Juice Drinks
  Runners-up Sta.Lucia Realtors
Maharlika Cup champions Magnolia Ice Cream
  Runners-up Sta. Lucia Realtors
Seasons
Qualified for semifinals
Qualified for semifinals

The 1989 PABL season is the 7th season of the Philippine Amateur Basketball League (PABL).

The first conference opens on March 26. The participating teams were defending champion Swift Squeeze Juice Drinks, National seniors champion Magnolia Ice Cream, Sta.Lucia Realtors, Philips Sardines, Agfa Color Films, Burger City and the fabled Crispa Redmanizers, making a comeback from the basketball scene after a five-year absence. Three teams played as guest squads; El Rancho Meat Loaf of Cebu, composed of a selection from the Visayas, Asia Overseas Transport and Dansei Groom Shop.

Magnolia swept the eliminations with a perfect 9-0 won-loss card, followed by Crispa and Swift Squeeze with 6-3 slates, Burger City and Philips with 5-4, and Sta.Lucia and Asia Overseas Transport with 4-5. Seven teams enter the semifinal round and were joined by the seeded Tera Electronics of Taipei, the lone foreign squad.

Magnolia Ice Cream and Sta.Lucia advances in the best-of-three finals series. The Ice Cream Makers completed a two-game sweep over the Realtors to win their fourth PABL title.

Three guest squads once again joined the seven regular members, these are the Pampanga Selection, United Bicolanos and Marsman of Davao. Six teams makes it to the semifinal round, Burger City and Sta.Lucia were tied on top with a 7-2 won-loss slates, Swifts, Philips and Crispa were a game behind at 6-3, Magnolia takes the 6th and last slot with five wins and four losses.

The one-round semifinals saw three teams; Sta.Lucia, Swift and Magnolia finished with identical 4-1 won-loss slates. Sta.Lucia makes it to the finals via higher quotient. Swift Squeeze and Magnolia battled in a playoff on July 10 and the Juice Drinks won, 116-99, to face the Realtors for the championship.

Swift Squeeze Juice Drinks, behind the likes of Vergel Meneses, Eugene Quilban, Andy De Guzman and Bong Ravena, frustrated Sta.Lucia Realty in the finals for the second time in the season, scoring a 2-0 sweep in their best-of-three title series.

After the two-round eliminations among the seven regular members, Pop Cola (formerly Swift Squeeze), Magnolia, Crispa and Sta.Lucia advances in the semifinal round. El Rancho of Cebu and NBA Bacolod qualified in the Maharlika Cup semifinals as they top the seven-team San Miguel Beer Corporate Cup which includes the Pampanga All-Stars, Pepsi-Mindanao, Shakey's-Baguio, Bicol-Kaypee and KABAKA-Manila, however, NBA Bacolod begged off to come to Manila because of the Political situation and the ongoing coup that happen in December.

Magnolia Ice Cream defeated Sta.Lucia, two games to one, in the finals as the Realtors finish bridesmaid in all three conferences of the season.


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