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1964 New York World's Fair

EXPO New York 1964/1965
New York World's Fair August 1964.jpeg
View from the observation towers of the New York State Pavilion; the Unisphere is in the center, Shea Stadium at far background left.
Overview
BIE-class Unrecognized exposition
Name 1964/1965 New York World's Fair
Motto Peace through understanding
Building Unisphere
Area 650 acres (260 ha)
Visitors 51,607,307
Organized by Robert Moses
Participant(s)
Countries 58
Organizations 15
Business General Electric, Ford, General Motors, Chrysler, IBM, Bell Telephone, US Steel, Pepsi Cola, Dupont, RCA, Westinghouse
Location
Country United States
City New York
Venue Flushing Meadows, New York
Timeline
Bidding 1955
Awarded never
Opening
  • April 22, 1964 (1964-04-22)
  • April 21, 1965 (1965-04-21)
Closure
  • October 18, 1964 (1964-10-18)
  • October 17, 1965 (1965-10-17)
Universal
Previous Century 21 Exposition in Seattle
Next Expo 67 in Montreal
Internet
Website www.nywf64.com

The 1964/1965 New York World's Fair was the third major world's fair to be held in New York City. However, the fair did not receive official sanctioning from the Bureau of International Expositions (BIE). Hailing itself as a "universal and international" exposition, the fair's theme was "Peace Through Understanding", dedicated to "Man's Achievement on a Shrinking Globe in an Expanding Universe". American companies dominated the exposition as exhibitors. The theme was symbolized by a 12-story high, stainless-steel model of the earth called the Unisphere. The fair ran for two six-month seasons, April 22 – October 18, 1964, and April 21 – October 17, 1965. Admission price for adults (13 and older) was $2 in 1964 (equivalent to $15.44 in 2016) but $2.50 in 1965, and $1 for children (2–12) both years (equivalent to $7.72 in 2016).

The fair is noted as a showcase of mid-20th-century American culture and technology. The nascent Space Age, with its vista of promise, was well represented. More than 51 million people attended the fair, though fewer than the hoped-for 70 million. It remains a touchstone for New York–area Baby Boomers, who visited the optimistic fair as children before the turbulent years of the Vietnam War, cultural changes, and increasing domestic violence associated with the civil rights movement.

In many ways the fair symbolized a grand consumer show covering many products produced in America at the time for transportation, living, and consumer electronic needs in a way that would never be repeated at future world's fairs in North America. Most major American manufacturing companies from pen manufacturers to auto companies had a major presence. This fair gave many attendees their first interaction with computer equipment. Many corporations demonstrated the use of mainframe computers, computer terminals with keyboards and CRT displays, teletype machines, punch cards, and telephone modems in an era when computer equipment was kept in back offices away from the public, decades before the Internet and home computers were at everyone's disposal.


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