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Bauer Media Group

Heinrich Bauer Verlag KG
limited partnership under German law
Industry Media
Founded 1875
Headquarters Hamburg, Germany
Key people
Yvonne Bauer, (CEO and 85% owner)
Products Multi-platform media: print, digital, radio, TV. Print houses, postal services, distribution and marketing services
Revenue approx. 2.4 billion euros (2013)
Number of employees
11,000 (2013)
Website www.bauermedia.com

Bauer Media Group is a European-based media company, headquartered in Hamburg, Germany that manages a portfolio of more than 600 magazines, over 400 digital products and 50 radio and TV stations around the world. The portfolio includes print shops, postal, distribution and marketing services. Bauer Media Group has a workforce of approximately 11,000 employees in 17 countries.

Bauer Verlagsgruppe has been managed by five generations of the Bauer family. Originally a small printing house in Germany, Bauer Media Group entered the UK with the launch of Bella magazine in 1987. Under the name of H Bauer Publishing they became Britain's third largest publisher. Bauer further expanded in the UK with the purchase of Emap Consumer Media and Emap Radio in 2008.

The group acquired Australian magazine publisher, ACP Magazines from a London-based private equity firm, CVC Capital Partners, in 2012. That increased the company’s turnover to more than €2 billion.

In November 2010, Heinz Heinrich's daughter Yvonne Bauer became CEO and 85% owner of the Bauer Media Group after joining the family business in 2005.

In the UK there are two divisions of the Bauer Media Group. The original UK business trades as H Bauer Publishing under CEO David Goodchild. Its sister company is known as Bauer Media (Bauer Consumer Media Ltd) with CEO Paul Keenan. David Goodchild is also CEO of Bauer's Australasian businesses.

Titles include women's weekly and TV listings magazines; namely Bella, Take a Break, that's life! TVChoice and Total TVGuide. This is as well as a number of puzzle magazines.

In 1987 Bella was H Bauer's first venture into publishing in the UK. In 1990, H Bauer launched a weekly women's magazine named Take a Break. H Bauer also has a sister title, that's life! that launched in 1995. The H Bauer Publishing brands also include puzzle magazines that carry the Take a Break name.

1991 saw H Bauer's first TV listings publishing with the launch of TVQuick magazine. (Prior to the de-regulation of TV listings in March 1991, BBC listings had been restricted by law to Radio Times and ITV/Channel 4 listings to TVTimes.) TVQuick ceased publication in July 2010. In 1999 H Bauer launched TVChoice at a much lower price point than other titles on the market. TVChoice overtook its main competitor in the February 2008 audited ABCs and has been the number one weekly newsstand magazine in the UK since. In September 2003, H Bauer launched Total TVGuide to cover the increasing number of programmes available on Freeview and satellite or cable services.


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