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Misogyny and mass media


Examples of misogyny exist in many published forms, within multiple cultures and well-observed works. Technological advances in the modern era have contributed proficient means to media and marketing to the resultant mass media in the 21st century. The merging of misogyny and mass media has made numerous examples where studies have concluded correlations between misogynous messages, both obvious and subliminal. Corresponding physical appearance of violence and hateful conduct may be seen relative to exposure.

Messages containing misogynous views are found commonly in the media. Cooper (1985) found after analyzing popular music over 30 years, that there was a tendency to describe women in terms of physical attributes or as evil, as possessions of men, or as dependent upon men. Dietz states that the concept of masculinity has come to be associated with sexual aggression. It is thought that audiences of unpunished violent behavior, compared to audiences of punished violent behavior are more likely to take part in violence. Some musical themes and lyrics can be compared to the negative attitude toward women found within some pornographic movies and magazines. This negative attitude and acceptance of violence towards women shows the possible likelihood of rape or sexual coercion. Fischer and Greitemeyer found that men who listened to sexually aggressive music reported that their relationship with women was more troublesome. Media Violence research has found that aggressive music adds an accessibility of aggressive related attitudes and emotions. Roberta Hamilton in her book Does Misogyny Matter? (1987) stated,"Misogyny is not a word useful simply for describing particularly nasty bits of behavior, but rather it directs us to a set of relations, attitudes, and behaviors that are embedded within all social relations"(p. 123). Violence in the form of linguistics is in fact a form of physical violence.

Rubin, West and Mitchell (2001) found that many studies have seen consumers of rap and heavy metal music as having more hostile attitudes, higher sexual activity and more drug use than consumers of other music.


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