Information mapping

Information mapping is a research-based method for writing clear and user focused information, based on the audience's needs and the purpose of the information. The method is applied primarily to designing and developing business and technical communications. It is used as a content standard within organizations throughout the world.

The information mapping method is a research-based methodology used to analyze, organize and present information based on an audience's needs and the purpose of the information. The method applies to all subject matter and media technology. Information mapping has close ties to information visualization, information architecture, graphic design, information design, data analysis, experience design, graphic user interface design, and knowledge management systems.

Information mapping provides a number of tools for analyzing, organizing and presenting information.

Some of Robert E. Horn's best-known work was his development of the theory of information types. Horn identified six types of information that account for nearly all the content of business and technical communications. The types categorize elements according to their purpose for the audience:

The information mapping method proposes six principles for organizing information so that it is easy to access, understand, and remember:

Documents written according to information mapping have a modular structure. They consist of clearly outlined information units (maps and blocks) that take into account how much information a reader is able to assimilate.

There is an essential difference between an information unit and the traditional text paragraph. A block is limited to a single topic and consists of a single type of information. Blocks are grouped into maps, and each map consists only of relevant blocks. The hierarchical approach to structuring information greatly facilitates electronic control of content via content management systems and knowledge management systems.

The information mapping method offers advantages to writers and readers, as well as to an entire organization.

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Wikipedia