France will select its entry for the Eurovision Song Contest 2010 through an internal selection by French broadcaster France Télévisions. On 19 February it was revealed that France 2 had selected Congolese singer and dancer Jessy Matador to represent France at Eurovision, with the hope of creating a summer hit and to promote the 2010 FIFA World Cup in France. Matador's song will be "Allez Ola Olé", as announced on 24 February.

After Patricia Kaas placed 8th at the 2009 Contest in Moscow, Russia, France 3 will continue with an internal selection for the French entry for the 2010 contest in Oslo, Norway.

Bruno Berberes, the Head of Delegation for France for the ninth time, has revealed that France Télévisions has secured a big name to represent France at the Contest in May 2010. Berberes said that "We can't give less than Patricia Kaas" after her success at Moscow, and the contest's success in France after years of obscurity and ridicule.

It has been speculated that France Télévisions' selected artist is a recent former Eurovision entry who scored well at the Contest. It was speculated that this was Natasha St-Pier, who achieved 4th place at the 2001 Contest. However Berberes has denied that France Télévisions have approached St-Pier to go to Oslo.

On 15 February, Télé Loisirs stated that the final choice for the French entry would be between Emmanuel Moire, singermade famous for playing Louis XIV in the successful musical Le Roi Soleil, and Congolese singer and dancer Jessy Matador. It was said that France Télévisions would like to see beyond Eurovision, hoping to create a hit song for Matador to coincide with the 2010 FIFA World Cup.

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Wikipedia