Businessinsider.com
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Type of site
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Online newspaper |
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| Available in | English |
| Owner | Axel Springer SE |
| Created by | Kevin P. Ryan |
| Editor | Henry Blodget |
| Website | BusinessInsider.com |
| Alexa rank |
 269 (January 2016[update]) |
| Commercial | Yes |
| Launched | February 2009 in New York |
| Current status | Active |
Business Insider is a German-owned American news website that also operates international editions in Australia, India, Malaysia, Indonesia, Singapore, China, Italy, and the UK. It also operates a local language German and Polish news site.
Business Insider launched in February 2009 and is based in New York City. Founded by DoubleClick's former CEO Kevin P. Ryan, Dwight Merriman, and Henry Blodget, the publication is the overarching brand of Silicon Alley Insider (launched May 16, 2007) and Clusterstock (launched March 20, 2008). In addition to providing and analyzing business news, the site aggregates top news stories on various subjects from around the web. In 2011, the online newsroom employed a staff of 50, and the site reported a profit for the first time ever in the 4th quarter of 2010. In June 2012, it had 5.4 million unique visitors. It now averages around 70 million unique visitors, monthly.
Business Insider also hosts industry conferences, such as IGNITION, which explores the emerging business models of digital media. In January 2015, Business Insider launched BI Intelligence, a subscription-based research service that provides data and analysis on the mobile, payments, eCommerce, social, and digital media industries. The site publishes numerous annual editorial franchises, such as the "Digital 100: The World's Most Valuable Private Tech Companies."
On September 29, 2015, Axel Springer SE announced that it had acquired 88% of the stake in Business Insider, Inc. for a reported $343 million (€306 million). After the purchase, Axel Springer SE will hold a stake of approximately 97%, and Jeff Bezos' personal investment company will hold the remaining shares.
In July 2015, Business Insider launched the standalone technology website Tech Insider, with a staff of 40 people working primarily from the company's existing New York headquarters, but separately from the main Business Insider newsroom.
In October 2016, Business Insider launched Markets Insider, a globally-focused markets data and news service based on Yahoo Finance. Data is provided by Germany-based finance portal Finanzen.net, another Axel Springer holding.
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