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Tokyo Girls Collection

Tokyo Girls Collection
Genre Clothing and fashion exhibitions
Frequency Semi-annually
Inaugurated 2005
Founder Tokyo Girls Collection executive committee
Attendance 33,700 (2015 S/S)
Sponsors
Website
girlswalker.com/tgc/

The Tokyo Girls Collection (東京ガールズコレクション Tōkyō Gāruzu Korekushon?), sometimes abbreviated as TGC, is a semiannual fashion festival launched in 2005. It is mainly held near Tokyo area and some local cities such as Kitakyushu,Nagoya and Okinawa. The fashion event showcases the seasons fashionable streetwear by domestic brands.

Most of those who walk in the TGC runway are muses for fashion brands, and many of them are not professional fashion models. Recently, as of 2012, actress Yumiko Shaku walked in the Spring-Summer TGC show as the muse for gyaru fashion brand "Rady" by Shizuka Mutoh, a model known for appearing in the Koakuma Ageha magazine.

The event is open not only to buyers and journalists, but also to the general public and incorporates live concerts by well-known artists, charity auctions as well as the Miss TGC Contest. The event is planned and sponsored by Branding Inc. (which runs girlswalker.com and fashionwalker.com) and the outfits donned by the models are made available for purchase on the spot through Fashionwalker's mobile site.

In June 2015, the event's license was purchased by the Japanese media company DLE (company) from Branding Inc. The first TGC to be organized by DLE was held on September 27, 2015. In July 2016, DLE took over complete control of TGC from Branding Inc., creating a new governing company, W Media.


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