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The Tehran Times

The Tehran Times
Type of site
Fashion blog, photoblog
Available in English
Created by Araz Fazaeli
Website http://thetehrantimes.tumblr.com/
Launched September 2012
Current status active

The Tehran Times is a fashion blog that was founded 2012 by Araz Fazaeli and is considered the first street fashion blog of Iran. While Fazaeli's blog aims are largely cultural and artistic—sharing Iranian street fashion with other, predominantly Western, audiences—Fazaeli also has larger motives of promoting cross-cultural understanding. In a September 2013 interview with The Atlantic Post, Fazaeli explains these larger motives: “I have realized that people have a wrong understanding of us. They believe what they see in the news and even though a lot of it is true there is much more to see ... That is the side that I am trying to show. I don’t think many have portrayed that about Iranian women before.”

Fazaeli’s blog focuses on fashion as illustrated through regular street style posts showing how women interpret enforced codes of dress in Iran. In addition to these street style posts, which appear without text and feature images of fashionably dressed women in public spaces throughout Iran, The Tehran Times also includes long-form articles by guest writers—often in both English and Persian—on topics relating to Iranian culture. Here Fazaeli explains the inclusion of these cultural, long-form articles on the blog: “I don’t think my responsibility is to only post photos of stylish women ... I think there are cultural norms behind fashion and there is a great history behind Iran. A combination of both could make the blog much more interesting and create stronger messages.”

Women in Iran are obliged to cover their hair and their bodies while in public, but recently many have been pushing these boundaries on "appropriate dress" with dramatic makeup, elaborate hairstyles, and brightly colored and more fashionable clothing. These codes of dress are enforced by the Basij, the morality police of the Iranian regime established by Ayatollah Khomeini in 1979 after the Iranian Revolution. In recent years, scholars have noted an increase of the ways in which youth flout these dress codes and seek to express themselves in both a social and political fashion through their styles of dress. Fazaeli himself highlights in particular the way in which Iranian women can be seen as wearing the hijab in a way that is appropriate both politically and religiously, as well as capable of making fashion and personal statements.


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