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Systematic inventive thinking


Systematic Inventive Thinking (SIT) is a thinking method developed in Israel in the mid-1990s. Derived from Genrich Altshuller’s TRIZ engineering discipline, SIT is a practical approach to creativity, innovation and problem solving, which has become a well known methodology for Innovation. At the heart of SIT’s method is one core idea adopted from Genrich Altshuller's TRIZ which is also known as Theory of Inventive Problem Solving (TIPS): that inventive solutions share common patterns. Focusing not on what makes inventive solutions different - but on what they share in common - is core to SIT’s approach.

SIT deals with two main areas of creativity: Ideation of new ideas, and problem solving. In the 1970s, researchers from the field of Cognitive Psychology established a quantitative yardstick for measuring creativity: the creative person was defined as someone with a large flow of ideas. A high rate of ideas per unit of time was considered an indication of creativity. This approach led to a series of methods for developing creativity based on the assumption that a quantitative increase of ideas will necessarily bring about a qualitative improvement. Such widely known methods as brainstorming, Synectics, random stimulation and lateral thinking (identified with Edward de Bono) can be traced to this approach. More recent studies reveal the appearance of a different approach. These studies show that the main difficulty faced by problem solvers is not generating a large quantity of ideas but coming up with original ones. The former parallel drawn between quantity and quality appears to no longer hold true. It was discovered that a large flow of ideas does not necessarily lead to the creation of original ones and further, that the very occupation with ordinary ideas may actually hamper creativity and innovative thought. These discoveries have prompted a new approach which holds that original and interesting results stem from organized thinking and structured processes rather than the random generation of ideas. One of the characteristics of organized thinking is a state of “low stimuli”, unencumbered by a large quantity of ideas. In this approach, originality replaces quantity as a dominant criterion. This organized or structured approach to idea generation is the starting point for Systematic Inventive Thinking.


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