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Mark Simpson (journalist)

Mark Simpson
Born York, England
Occupation Writer, reporter, commentator
Nationality British
Website
marksimpson.com

Mark Simpson is an English journalist, writer, and broadcaster specialising in popular culture, media, and masculinity. Simpson is the originator of the term and concept metrosexual. He has been described by one critic as "the skinhead Oscar Wilde".

Simpson has written for numerous publications around the world, including The Times, The Guardian, Salon.com, Arena Homme +, GQ Style, Vogues Hommes International, The Independent on Sunday, Têtu, the Seattle Stranger, and Dutch Playboy. In December 2007, GQ Russia placed him in their 'Top Ten Things That Changed Men's Lives'.

Mark Simpson is credited with coining the term metrosexual in a 1994 article. He also introduced the word to the US in 'Meet the Metrosexual', a much-quoted essay on Salon.com in 2002, leading to the global popularity of the term. This was also the first citation of the UK footballer David Beckham as the ultimate example of the type. Simpson was later credited with introducing the term 'retrosexual' (in the sense of the anti-metrosexual) in 2003.

The New York Times acclaimed as one of the Ideas of the Year Simpson's analysis of how sport and advertising are both increasingly using homoerotic imagery, in a process he dubbed "sporno" ("the place where sport and porn meet and produce a gigantic money shot"). In 2006, Simpson wrote about "sporno" for Out Magazine: "whole new generation of young bucks, from twinky soccer players like Manchester United's Alan Smith and Cristiano Ronaldo to rougher prospects like Chelsea's Joe Cole and AC Milan's Kak', keen to emulate their success, are actively pursuing sex-object status in a postmetrosexual, increasingly pornolized world."The Times newspaper also featured sporno in their 'Year in Ideas' list.


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