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Lubomir Stoykov


Lubomir Stoykov (Bulgarian: Любомир Стойков) is a Bulgarian fashion TV journalist and fashion critic. He is Professor in journalism and corporate culture at the Faculty of Journalism and Mass Communication at Sofia University, and Professor of corporate culture, communication and PR in UNWE, he also lectures in fashion theory at the National Academy of Fine Arts in Sofia, also in the departments of Fashion Design, Music and Scenic Arts at NBU. He also teaches culture in the mass media, business communications, corporate culture and advertisement strategies, culture and fashion.

He was born on May 11, 1954 in Stara Zagora, Bulgaria. He graduated journalism at Sofia University "St. Kliment Ohridski" and has a Ph.D. in Philology.

He is author and host of the weekly television fashion show "От игла до конец" (Bulgarian) ("From needle to thread"). He is chairman of the Bulgarian Academy for Fashion, member of the Metropolitan Museum of Art in New York and co-founder and member of The board of managers of the Association of PRs in Bulgaria "Imaginess". Broadcaster and author of pages and columns in the most popular media in Bulgaria. Member of The Union of Bulgarian journalists. Member of the Board of Superbrands Bulgaria.


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