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Joe Eula

Joe Eula
Joe Eula wearing a red scarf
A 1977 Andy Warhol polaroid of Joe Eula, first published in Andy Warhol's Exposures (1979)
Born Joseph Eula
(1925-01-16)January 16, 1925
Norwalk, Connecticut, U.S.
Died October 27, 2004(2004-10-27) (aged 79)
Kingston, New York
Cause of death Pneumonia
Resting place Old Hurley Burial Ground
Nationality American
Alma mater Art Students League of New York
Occupation Fashion illustrator

Joseph "Joe" Eula (January 16, 1925 – October 27, 2004) was an American fashion illustrator. He was a prominent illustrator in the 1960s and 70s, having held the post of creative director at Halston for ten years.

Eula was born Joseph Eula in Norwalk, Connecticut, January 16, 1925, the second of four children. His father died when he was two; Eula's mother, Lena, ran a grocery store to provide for the family. Eula graduated from high school in 1942, at age 17, and was enlisted in the 10th Mountain Division to serve in the Italian Campaign. Subsequently, he fought in the Apennines and was awarded the Bronze Star. Upon his discharge in 1945, he enrolled at the Art Students League of New York. His first illustrations as a student there were published in Town & Country magazine—whose editor at the time was Baron Nicolas de Gunzburg—and Saks Fifth Avenue.

In the mid-1950s, Eula started working with Eugenia Sheppard, illustrating her syndicated column Inside Fashion in the New York Herald Tribune. He later went on to work with Ernestine Carter in the London Sunday Times, covering European fashion. This was common practice at the time, since the fashion salons were too small to accommodate photographers and writer–artist pairs had to be present to report on the trends and fashion shows.

Among his work for American Vogue and The New York Times, Eula also had a long-standing association with Italian Harper's Bazaar. In this occupation he notably covered Yves Saint Laurent's first (1958) and last (2002) collections, and was a house artist for several other designers, including Coco Chanel, Hubert de Givenchy, Gianni Versace, Christian Dior and Karl Lagerfeld. He maintained a friendly relationship with some of these distinguished figures of the fashion world, especially with Coco Chanel, whose collections he often drew. He is known to have attended an Yves Saint Laurent couture show on one occasion, only to shout out that it was terrible after a brief time and walk out; his friendship with Yves Saint Laurent and his partner, Pierre Bergé, remained unaffected.


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