Japanification

Japanification () is the process of becoming or wishing to become a member of Japanese society. It most commonly refers to expats living for an extended period of time in Japan, though it may also be used to describe persons living outside Japan who have a certain affinity to some aspect of Japanese culture. Cultural assimilation could include adoption of Japanese mannerisms, style of clothing, taste in entertainment, and sometimes aspects of Japanese language.

In expats this process often occurs because of a feeling of isolation or desire to conform, whereas outside Japan it may occur because of an especially strong interest in some kind of fan culture based in Japan, e.g. anime, manga, television dramas, music or lolita fashion.

Japanese culture has had a strong influence on American pop culture dating back to Japan's defeat in World War II and to the early 1950s when children of the United States were first introduced to Japanese popular culture, such as Godzilla. The Japanese culture also presented itself in popular video games such as Jet Set Radio, a game that has evident references to the Japanese manga and graphic novels. This trend of Japan influencing children’s popular culture continues with well-known icons such as: Astro Boy, Sailor Moon, Dragon Ball Z, Pokémon, Hello Kitty. Japanese media is commonly described as Kawaii, a Japanese term meaning “cute” and "comfortable" in English.

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