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Humans of New York

Humans of New York
Type of site
Photoblog
Owner Brandon Stanton
Slogan(s) New York City, one story at a time
Website www.humansofnewyork.com
Alexa rank Decrease 67,153
Commercial No
Launched September 4, 2010
Current status Online

Humans of New York (HONY) is a photoblog and book that features street portraits and interviews collected on the streets of New York City. Started in November 2010 by photographer Brandon Stanton, Humans of New York has developed a large following through social media. The blog had over 18 million followers on Facebook and around 6.2 million followers on Instagram as of November 2016. As of March 2015, the book had spent 31 weeks on The New York Times Best Seller list. Hundreds of "Humans of" blogs have since been developed by people in different cities around the world influenced by HONY. In March 2016, Stanton wrote an open letter to Donald Trump that went viral on Facebook, garnering over 2.3 million likes and over 1.1 million shares, making it one of the most-shared posts in the history of Facebook.

Stanton has collected portraits in nearly 20 different countries including Iran, Iraq, and Pakistan. In January 2015, he interviewed U.S. President Barack Obama in the Oval Office. Also in 2015, Stanton covered the European migrant crisis in partnership with the United Nations High Commissioner for Refugees (UNHCR) to capture and share the emotional experience of refugees in Europe fleeing wars in the Middle East. In September 2016, Stanton interviewed U.S. presidential candidate Hillary Clinton.

Brandon Stanton started his blog in November 2010. Initially, he planned to gather 10,000 portraits of New Yorkers and plot them on a map of the city. The project soon evolved, however, when Stanton started having conversations with his subjects and including small quotes and stories alongside his photographs. With this new format, the blog began to grow rapidly. In a matter of months, HONY became so popular that when Stanton accidentally updated his Facebook status by tapping his phone's Q key, his post garnered 73 likes within a minute. As of December 2016, Humans of New York has more than 18 million likes on its Facebook page. He also has over 590,000 followers on Twitter.


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