Heather Armstrong
| Heather Armstrong | |
|---|---|
 |
|
| Born | July 19, 1975 |
| Nationality | American |
| Other names | Dooce |
| Occupation | Blogger |
Heather B. Armstrong (née Hamilton, born July 19, 1975) is an American who resides in Salt Lake City, Utah. She writes under the pseudonym of Dooce. Armstrong explains that "Dooce" came from her inability to quickly spell "dude" during IM chats with her former co-workers.
Armstrong was raised a member of The Church of Jesus Christ of Latter-day Saints in Memphis, Tennessee, and majored in English at Brigham Young University in Provo, Utah, graduating in 1997. She then moved to Los Angeles, California to work. Armstrong married web designer Jon Armstrong and returned to Salt Lake City to work as a consultant and designer. On January 17, 2012 the duo announced they were in a trial separation. The Armstrongs announced they were divorcing on December 3, 2012.
They have two daughters together: Leta Elise (born February 3, 2004), and Marlo Iris (born June 14, 2009).
Armstrong was featured by Forbes magazine among 30 honorees on its list of "The Most Influential Women In Media" for 2009.
In 2002, Armstrong ignited a fierce debate about privacy issues when she was allegedly fired from her job as a web designer and graphic artist because she had written satirical accounts of her experiences at a dot-com startup on her personal blog, dooce.com. She did not challenge her termination and has refrained from identifying her place of employment in interviews.
Armstrong warns her fellow bloggers:
"Dooced" can mean "getting fired for something you've written on your website," a sense humorously disavowed by Armstrong in her blog's FAQ. This definition was used by the television game show Jeopardy! on December 10, 2009, as evidenced by a screenshot on her blog the following day.
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