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Exercise is Medicine


Exercise is Medicine is a nonprofit initiative launched by the American College of Sports Medicine (ACSM) and the American Medical Association (AMA).

The initiative calls for physical activity and exercise to be standard parts of disease prevention and medical treatment, urging healthcare providers to assess and review patients’ physical activity programs at every visit, with office visits that conclude exercise clearance and a prescription or referral to a qualified health/fitness professional. In addition, patients are encouraged to begin a conversation with their doctor about physical activity, and to learn how to best continue or improve upon their exercise regimens.

Exercise is Medicine was co-launched in 2007 by the American College of Sports Medicine, the American Medical Association, and "founding corporate partner" the Coca-Cola Company.

The initiative also includes “May-Kit Happen,” a commemorative program that launched in May 2008, asking people to incorporate a little more physical activity into their lives and to talk to their physicians during the month of May about what types of exercises are best suited to their circumstances.

Many states, including Alabama, California, Connecticut, Florida, Illinois, Indiana, Iowa, Nevada, New Jersey, New Mexico, Pennsylvania, South Dakota, Tennessee, Texas and Virginia proclaimed May as Exercise is Medicine month. Several cities also have pledged support by creating events featuring the “May-Kit Happen” principles, including Indianapolis, IN,Tallahassee, FL, Eugene, OR and several cities in Texas.


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