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Estée Lauder (person)

Estée Lauder
Estee Lauder NYWTS.jpg
Estée Lauder with a customer (1966)
Born Josephine Esther Mentzer
(1908-07-01)July 1, 1908
Corona, Queens
New York City, U.S.
Died April 24, 2004(2004-04-24) (aged 95)
Manhattan, New York City, U.S.
Nationality American
Occupation Businesswoman
Known for Co-founder of Estée Lauder Companies
Spouse(s) Joseph Lauder
(1930.01.15-1982, his death)
Children 2
Parent(s) Max Mentzer
Rose Schotz-Rosenthal

Estée Lauder (/ˈɛst ˈlɔːdər/; July 1, 1906 or July 1, 1908 – April 24, 2004) was an American businessperson. She co-founded with her husband, Joseph Lauter (later Lauder), her eponymous cosmetics company. Lauder was the only woman on Time magazine's 1998 list of the 20 most influential business geniuses of the 20th century.

Lauder was born in Corona, Queens, New York City, the second child born to Rose (Schotz) Rosenthal and Max Mentzer. Her parents were Hungarian Jewish immigrants, her mother from Sátoráljaújhely and her father from Holice (now in Slovakia). Rose emigrated from Hungary to the United States in 1898 with her five children to join her then husband, Abraham Rosenthal. But, in 1905, she married Max Mentzer, a shopkeeper who had also immigrated to the United States in the 1890s. When their daughter was born, they wanted to name her Eszti, after her mother's favorite Hungarian aunt, but decided at the last minute to keep the name "Josephine", which they had agreed upon. Immediately though, the baby's nickname became "Estee", and which is what she grew up responding to. Eventually, when she launched her perfume empire with her husband, she added accent mark to make her name sound French and began pronouncing it the way her father pronounced it in his Hungarian accent. She attended Newtown High School in Elmhurst, Queens, New York, and much of her childhood was spent trying to make ends meet. Like most of her eight siblings, she worked at the family's hardware store, where she got her first taste of business, of entrepreneurship, and what it takes to be a successful retailer. Her childhood dream was to become an actress with her “name in lights, flowers and handsome men."


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