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Diet Pepsi Max

Pepsi Zero Sugar
Pepsi Zero Sugar bottle.png
The current Pepsi Zero Sugar logo launched in 2016.
Type Diet Pepsi
Manufacturer PepsiCo
Country of origin United States
Introduced 2007 (as Diet Pepsi MAX); 2009 (as Pepsi MAX); 2016 (as Pepsi Zero Sugar)
Related products Pepsi Max, Pepsi ONE, Diet Pepsi, Diet Coke
Pepsi Max
Nutritional value per 8 fl oz
Minerals
Potassium
(0%)
0 mg
Sodium
(2%)
25 mg
Percentages are roughly approximated using US recommendations for adults.

Pepsi Zero Sugar (known as Diet Pepsi Max until early 2009 and Pepsi Max until August 2016), is a zero-calorie, sugar-free, carbohydrate-free, ginseng-infused cola sweetened with aspartame, marketed by PepsiCo. It has nearly twice the caffeine of Pepsi's other cola beverages. Pepsi used airtime during Super Bowl XLII to advertise the beverage; the commercial featured the song "What Is Love" by Haddaway, and showed people sleeping in inappropriate places and at inappropriate times, while bobbing their heads to the rhythm of the song. Pepsi Max's current slogan in the US is "Maximum taste. Zero calories." In July 2010, Pepsi Max had a commercial remake from the 1995 diner commercial. The commercial includes the song "Why Can't We Be Friends?" by War. In 2011, Snoop Dogg was featured in an ad campaign around the time of Super Bowl XLV.

In Fall 2016, PepsiCo renamed the drink Pepsi Zero Sugar from Pepsi Max.

Pepsi Zero Sugar contains 69 milligrams of caffeine per 355ml (12 fl oz). Diet Pepsi contains 36 milligrams of caffeine per 355ml (12 fl oz).

Diet Pepsi Max was introduced in the United States on June 1, 2007 and in Canada in March, 2008. "Diet" was dropped from the name in early 2009.

On June 29, 2015, PepsiCo announced several product changes which, among other changes, announced that Pepsi Max would be renamed in North America as Pepsi Zero Sugar. It is not known if it will come into trademark conflict with Coca-Cola, which uses the "zero" moniker for Pepsi Max's primary competitor Coca-Cola Zero, as well as Sprite Zero. The unrelated international drink will retain the Pepsi Max name.


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