Debbie Sterling

Debbie Sterling (born February 26, 1983) is the Founder and CEO of GoldieBlox. Sterling is an engineer, spokesperson, and one of the leading voices in the movement to encourage girls' interest in engineering and technology. Sterling was named TIME's Person of the Moment and Business Insider's 30 Women Who Are Changing the World. GoldieBlox was named one of the World's Most Innovative Companies by Fast Company in 2014. The Toy Industry Association has given GoldieBlox multiple Toy of the Year nominations and victories, including 2014 Educational Toy of the Year.

Sterling studied engineering at Stanford and graduated in 2005. She developed GoldieBlox after noticing the lack of available engineering toys targeted at girls. She tried to gain support for GoldieBlox at a New York toy fair but encountered skepticism that girls would want anything that isn't princesses or dolls. Instead, Sterling launched a kickstarter campaign that raised nearly $300,000. GoldieBlox is now available for purchase at hundreds of retailers including major stores like Toys "R" Us.

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