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Albur


In Mexico, an albur is a pun or a double entendre in which one of the possible meanings usually carries sexual undertones. It is very common among groups of predominately male friends; however, its use is considered rude or distasteful when not amongst friends, especially when in the presence of women. Albur is also a form of comedy and many artists and comedians, including Alberto Rojas "El Caballo", Polo Polo, and others are renowned for their skills at performing albures (alburear). Brozo has been known for having albureado several prominent political figures in Mexican television such as Mexico's former president, Felipe Calderon (2006–2012).

Usually, the game of albures is a subtle, verbal competition in which the players try to show superiority by using albures attempting to leave the opponent without a . There are two general purposes in an albur, sexual and generally degrading:

Albures are commonplace in many sectors of Mexican society and are usually regarded as a sign of an agile (though somewhat dirty) mind. In fact, it is possible to find people who brag about their skills (at albures) and claim to be "good at it", this phrase being itself an albur (also a self-reference to their virily and sexual "power"). The albures are commonly found in almost every Mexican social sector (cométela entera, eat it all, being an agile mind's piece of work) being more common in low-class sectors, but present in higher ones also. However, in a hypocritical act, people may sometimes categorize those who use albures as nacos, which is a way of saying you are an urban poor soul who comes from the rural area.

Though at first sight outsiders may see albures as a very rude, distasteful, blunt and aggressive activity, it is usually nothing more than a pastime which promotes laughter and is an excuse to joke around with friends. An important aspect of the refinement of an albur exchange is the level at which it can be seen as a double entendre. The most refined albureros can maintain a double entendre conversation in such a way that an unprepared listener would not even realize there was an underlying sexual connotation. In such a case that person would find the giggling, blushing and pausing awkward.

It sometimes happens that a newcomer is "welcomed" into a group or conversation with a quick and unexpected albur (we're telling you). This behaviour would tend to immediately set who is the (sexual) aggressor, thus being a form to establish a male hierarchy. A quick comeback would definitely gain him the recognition of the group, though this is seldom expected, due to shyness, surprise, lack of ability to recognize the albur, or lack of ability to produce an answer.


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