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Fashion capital


A fashion capital is a city which has a major influence on international fashion trends and in which the design, production and retailing of fashion products – plus events such as fashion weeks, awards and trade fairs – generate significant economic output.

The cities considered the global "Big Four" fashion capitals of the 20th century were Paris, Milan, London and New York; while the fashion scene turns more multipolar in the 21st century with other important centers like Rome, Berlin, Barcelona, Tokyo, São Paulo and Los Angeles.

In addition to their leadership role in clothing and design, fashion capitals usually have a broad mix of business, financial, entertainment, cultural and leisure activities and are internationally recognised for having a unique and strong identity. It has also been noted that the status of a fashion capital has become increasingly linked to a city's domestic and international profile. Fashion capitals are also likely be part of a wider design scene, with design schools, fashion magazines and a local market of affluent consumers.

Often the term fashion capital is used to describe the cities that hold fashion weeks, most prominently Paris, Milan, London and New York, to showcase their industry. Also various other cities host notable fashion events and are influential in global fashion.

Historically, several cities have been, in turn, fashion capitals. During the Renaissance era, different city-states in what would become modern-day Italy were Europe's main trendsetters, due to the cultural power they exerted in that period of time; this includes cities such as Florence, Milan, Rome, Naples, Genoa, and Venice.


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Wikipedia

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